Hispanic Advertising

Archive for March, 2010

Translation Interpretation NC

by Elvis Arias on Mar.24, 2010, under News

Hispanic Advertising consultant Elvis Arias is proud to announce the joint venture with Q & A Translation Services. Elvis will provide Spanish language translation and interpretation services to business owners and professional service providers in Charlotte and Raleigh NC.  Visit the following blog for further details regarding their affordable and effective Spanish language translation services by clicking here (Translation NC) or complete the contact form on the bottom of this page

Translation NC Service Provider

The talented pool of NC professional linguists representing Q & A Translation Services are dedicated to helping you meet your mission critical deadlines for the translation of documents, audio, video and web. They offer a wide range of translation services that are tailored to meet all or your personal or business needs. It doesn’t matter if your a insurance agent in North Carolina that requires a report to be translated into multiple languages quickly or a student that needs to have the translation and certification of college transcripts performed yesterday. The NC translators of Q & A Translation Services can help you get your translation project completed accurately within budget and on time.

Complete the contact form on this page if you are looking for translation or interpretation services in NC. We will respond with 24 hours with an affordable price quote.

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Casas Ecuador Real Estate Directory

by Elvis Arias on Mar.12, 2010, under Internet Advertising

Hispanic Advertising consultant, Elvis Arias introduced the introduction of a real estate directory for buyers and sellers of homes throughout the major cities in Ecuador. The web portal www.casasecuador.org/ is designed by a professional in internet marketing and promises to appear highly ranked on Google for various keyword related phrases such as “casas, departamentos oficinas”. If you are in the real estate business and want to promote your home online make sure to pay a visit to “Casas Ecuador” for an affordable and effective internet marketing solutions.

Casas Ecuador Online Listings

Every listing on the webpage is optimized for search engines. This translates into a higher probability of your home to be found on Google for related searches. According to Google Keyword AdTool the phrase “casas ecuador” is searched 22,000 times every month. Utilizing an effective online advertising strategy can help you reach the thousands of people searching the web for homes, apartments and offices in Ecuador.

According to Elvis Arias founder of the online directory Casas Ecuador, “Real estate owners and brokers need to realize that the internet is used as an important informational tool for people looking to purchase or rent property”. Social media is also an important component utilized by Elvis to help reach out to people searching for homes in Ecuador. Clients of Casas Ecuador have an added advantage besides owning a listing on the main site. Every client listing will be added to numerous social networking sites such as http://twitter.com/casasecuador. “We leverage social media to the fullest extent to allow our clients to reach more potential buyers of Ecuadorian real estate”, Elvis Arias.

Real estate brokers and individuals looking to sell or rent their property are invited to consider purchasing a listing on “Casas Ecuador” that will instantly increase their exposure to prospective buyers. Elvis Arias utilizes the latest techniques in online advertising with the help Wordpress technology and social media sites like Twitter, YouTube and Facebook to unite buyers and sellers of real estate in Ecuador. For more information related to advertising rates and listing prices feel free to contact Elvis Arias and receive personalized attention. He can be reached in Ecuador by calling 095283409 or if you are in the US dial 732-982-4848 during business hours.

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Hispanic Marketing Trends

by Elvis Arias on Mar.05, 2010, under News

That’s the key finding of a new Hispanic marketing trends survey commissioned by Los Angeles-based Hispanic advertising agency Orcí sent to 9,300 senior marketers at Fortune 1000 companies. The survey, conducted via email in February of 2010, was designed to offer a broad and deep look at advertisers’ strategy, spending plans and viewpoints of the U.S. Hispanic market. Respondents included senior marketing and advertising executives of B2B, consumer, small, medium and large Fortune 1000 businesses across the country.

Latinos comprise more than 15% of the U.S. population, and are predicted to rise to 50 million in the 2010 Census, an increase of 42% since the last Census in 2000. In the 2000 report, the Hispanic growth rate of 24.3% was more than three times the growth rate of the total U.S. population (6.1%).

Yet the Orcí research showed that 51% of respondents do no marketing to Latino consumers. And, 82% have no plans to begin or increase existing efforts aimed at American Hispanics in the next 12 months. This despite the fact that the great majority of respondents—more than 8 out of 10—agreed that Latinos will impact U.S. companies’ product and service offerings in the next five years, particularly in food tastes, fashion and technology.

The survey also found that 78% of respondents do not use social media to engage Latinos despite the fact that Hispanics are the heaviest users of wireless access through mobile phones and laptops than any other ethnic group. In addition, close to 80% of Latinos engage in some kind of online socializing.

The survey found that among those companies who do use social media to market to Hispanics, Facebook was the site of choice with Twitter a close second.

“Hispanics are tech savvy, young trend setters with incredible spending power,” Orcí said. “Companies that recognize the potential of the market by effectively engaging them will see a return on their investment.”

Other key results of the survey include:

  • 89% believe Latinos will somewhat or significantly impact American taste in foods in the next five years
  • 87% believe Latinos will impact fashion and beauty
  • 82% expect Hispanics to impact entertainment
  • 78% believe Hispanics will impact technology/communications

To receive a copy of the full survey results, please visit www.orci.com

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